Small Actions Yield Successful Results

Here’s an interesting story for you. I was recently consulting another business owner on growth. She asked me why things weren’t happening fast enough for her. Knowing her product, I asked her what she was doing on a daily basis to improve how she marketed the product or her overall operations.

She looked at me stunned and slightly confused. She said she was too busy to put any thought into improvements. Funny, right? She is too busy to read up on business tips, make small daily changes, or even consider room for improvement. However, she took two hours out of her day, and money out of her wallet, for me to point out the obvious to her.

You have to be just as, if not more, invested in your company and brand as you want others to be. No one is going to pay you if you don’t care or don’t have the time to care. You have to make the time. I went over some time management strategies with the woman noted above and she is making great changes, even though they are small, to her company on a daily basis.

I want you to spend the weekend deciding how you will make small changes to help grow your company. Are you able to wake up 20 minutes earlier to brain storm? How about your gym time? Can you cut it in half to work on marketing plans? Figure out a way to build in at least an extra 20 minutes per day into your schedule to create small steps that will lead to big changes and growth.

Until Monday,

Coco the CEO