Wednesday, November 26, 2014

PR and Thanksgiving

Well, this is my last blog for November! I will be back with you on December 1st. For now, however, I’m taking the next four days off as a way to be Thankful for all my hard work and that of my amazing staff! It can be very hard to unplug from the PR business. We live in a 24/7 social media culture and non-stopping news media community.

If you feel that you are going to have a hard time unplugging and rebooting this Thanksgiving, please follow these 3 simple tips. I promise you will be more productive when you do return to work and your family and friends will enjoy your focused attention.

1.       Leave your phone at home. What? I know, right! If you are going out shopping with your family, someone is bound to have their cell phone in case of a true emergency. Announce that you are leaving your phone at home and truly do this. I promise you that your business and clients will not fall off the face of the Earth as a result. And you will be surprised what a real conversation feels like without the distraction of all your cell phone and social media alerts.
2.       Repeat step 1. I’m serious about it.
3.       Don’t watch the news. It may be tempting with all the events going on right now – especially surrounding the Mike Brown case. Instead, focus on holiday movies or the Macy’s Thanksgiving parade. This will allow your brain a much needed rest from the news cycle most publicists work in the midst of.

Enjoy your Thanksgiving,


Velma Trayham

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