As a publicist, you will be expected to help rebrand the visual representations for your clients. Many clients do their own websites and have their vision in mind, not what clients are attracted to- or may even expect. This is why I am listing my top 3 website development apps that will help both you and your client find common ground when developing a website.
1. NameMesh. Your clients may want their names to be their domain. This is great if your clients are famous. If your clients aren't famous, this will kill their searchablity and SEO. So, if you have a new client who is a corporate speaker named Jill Ann Smith, setting up a a domain that is 'JillAnnSmith.com' or 'JillAnnSmithSpeaker.com' is going to kill the client's web presence. NameMesh can help you put in key terms and develop an SEO friendly domain name. In Jill's case, I would suggest 'topworldspeaker.com'.
2. Asana. I love this app because you can start using it for free! This is a task management app that works for both teams and for individuals, Asana not only allows you to stay connected with those who you are working with, but allows you to stay connected to the things you are working on. This is perfect for working on creative ideas together with your clients, and your design team, to develop a great website!
3. Bliss Control. If your client has tons of social media accounts with misc. branding on each one, don't panic. Bliss Control allows you to update, delete, navigate through, and design all of your clients' social media accounts at once!
I hope these app suggestions truly helps you to design an amazing website for your clients.
Until Monday,
Velma "Coco the CEO" Trayham
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